Reality Check

Posted on May 11, 2010


Reality Check by Guy Kawasaki
This is a fantastic book for creative leaders, marketers, pastors, directors, etc  in both profit or non-profit worlds. It’s a BIG resource organized like a reference compendium instead of a typical chapter by chapter book. Need to know how to use social media? Need to know how to give a good presentation? Or need to know how to do fundraising? Whatever you are facing, just look up the solution- each chapter is just a few pages! Guy Kawasaki (social media guru) has collected a massive amount research and experiences to make Reality Check a valuable resource for all kinds of leaders. I read a couple of chapters every morning, the information might not be relevant today but probably will be someday.