Make Art Not Work: Linchpin by Seth Godin

Posted on February 11, 2010


I’m currently enjoying a new book by author and speaker Seth Godin called Linchpin. Seth Godin is the author of a number of great creative leadership books like Purple Cow and Tribes. This book is different from his others in that it focuses less on the organization and more on the person. Seth Godin calls “Linchpins,” people who don’t need directions or checklists, don’t need supervision, and don’t need to be taken care of with money and perks. He explains how the traditional ‘factory worker’ culture has run its course in corporate America and a new value is emerging as linchpins. Instead of a ‘factory’ mindset, Godin calls us to make art not work. What we do and the value we bring to your job, community, and world is to be more artistic.

This is a fantastic book in light of this new economy. This world needs flexible, adaptive, and creative leaders more than ever. Linchpins helps you become one.

Check out Seth Godin’s blog for further great insights.

Posted in: Creative Leaders