Finding the big idea

Posted on May 14, 2009

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Here is another excert from Hugh MacLeod (GapingVoid). He has great insight on creativity, originality, & finding your own voice. He offeres profound but simple truths that can apply to all Creative Leadership types.

bigidea

You are responsible for your own experience.
Nobody can tell you if what you’re doing is good, meaningful or worthwhile. The more compelling the path, the more lonely it is.

Every creative person is looking for “The Big Idea”. You know, the one that is going to catapult them out from the murky depths of obscurity and on to the highest planes of incandescent lucidity.

The one that’s all love-at-first-sight with the Zeitgeist.

The one that’s going to get them invited to all the right parties, metaphorical or otherwise.

So naturally you ask yourself, if and when you finally come up with The Big Idea, after years of toil, struggle and doubt, how do you know whether or not it is “The One”?

Answer: You don’t.

There’s no glorious swelling of existential triumph.

That’s not what happens.

All you get is this rather kvetchy voice inside you that seems to say, “This is totally stupid. This is utterly moronic. This is a complete waste of time. I’m going to do it anyway.”

And you go do it anyway.

Second-rate ideas like glorious swellings far more. Keeps them alive longer.

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Posted in: Simplicity Sells